The Digital Arizona Library wanted to convey the variety of material and uses your library has to offer online. Library employees help answer a lot questions, so we had a group meeting where people shared questions they have helped answer at DAZL. This was the start of the design process, and with the libraries vast records we located the reference art to help bring the design together.
Originally the library had created in-house a basic bold font for the acronym DAZL but wanted to brand their department. The new logo can be used in many sizes and branding colors developed with the Arizona landscape in mind.
New logo in black and white, and the tri-fold brochure using the new color pallet.
Large trade show type booth display where different panels can be interchanged depending on the event.
Web banners and social media post options
Rack card with map to show both locations.
Stickers